![]() Madhavan added, “Asianet already has a powerful programming mix focusing on life in the Gulf. In addition to setting up a dedicated office in Dubai Media City, Asianet also made strong inroads into radio with the popular Asianet 657 AM, which has extensive listenership across the Gulf region. “The new channel also enables us to create special programmes for the Keralites in the Middle East region and provide our advertisers with more convenient time-slots for taking their message to the desired audience,” Madhavan said, adding, “To complement the Asianet Middle East 24x7 channel, we are also planning to establish a dedicated studio to drive our Middle East programming further.”Īsianet, established in 1993 in Kerala, launched its Middle East operations in 2000.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |